Starters
Identity, Packaging   |   2025

Start your sourdough journey!

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Sulwhasoo 2021 CNY
Packaging   |   2020

Developed the geometric heart motif that became integrated into main key visuals and package identity for Sulwhasoo’s 2021 Chinese New Year special edition release.
Lotte Desserttoi
Packaging   |   2020

Designed Lotte Confectionery’s newest tart snack, Desserttoi. Available in three flavors (Cheesecake, Chocolate, and Lemon), and sold in various convenience stores and supermarkets in Korea.